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海报设计印刷要注重哪些?

1. 明确目标

1. clear goals

目标会因被展示的情况、性质、内容以及意图而异。海报设计就是为了传达目标信息,刺激受众。如果连目标都不是很明确的话,就很难设计出符合目标受众心理的海报。又何谈诱导其做出预期的反应。在开始准备海报之前,首先要确定是设计给谁看?希望看过海报之后的人做些什么……所有的都取决于海报设计的格调。

Goals vary from situation, nature, content and intention。 Poster design is to convey target information and stimulate audiences。 If the target is not very clear, it will be difficult to design a poster that matches the psychology of the target audience。 What to talk about to induce the expected response。 Before we start preparing the poster, first of all, we need to decide who we are looking for。 I want to see what people do after the posters。。。 Everything depends on the style of the poster design。

2. 要具备的布局和版式

2. have excellent layout and layout

海报坐着的画布就是一片洁白的空间。要以一种逻辑的方式从一个简洁的框架到另外一个,引领过客的注意力。可以试着用一个不寻常且吸引眼球的方式来实现这些引领。要在其他人的海报中寻找合适的框架,多多借鉴他们的方法。后就是要切记不要用小于24号的字,并且要确保核心观点能够一眼被发现。

The canvas on which the poster is sitting is a pure white space. In a logical way, from a simple framework to another, lead the attention of passers-by. You can try to achieve these leads in an unusual and eye catching manner. We should look for the appropriate framework in other people's posters and learn from them. Finally, it is important to remember not to use characters less than 24, and to ensure that core ideas can be found at a glance.

3。 内容很重要,但必须简明

QQ截图20170929174743.jpg

The 3. content is very important, but it must be concise.

六合在线海报上的每部分内容都要围绕中心思想展开。内容必须表达清晰准确,话语简洁,由于海报受固有空间的限制,所以后者对于制作海报尤其重要。将一流的绘画素材引入到海报当中,有时候能够使本来令人困惑杂乱无章的数据转变成协调一致且令人信服的故事,一张仔细制作的表格或插图往往比长篇文字说得更清楚。并非使用高难的艺术效果去表达。要从宏观表面和微观细节两方面来看插图。

Every part of the poster should be centered around the central idea. The content must be clear, accurate and concise. Because the posters are limited by the inherent space, the latter is especially important for making posters. The introduction of first-rate painting materials into the poster is sometimes able to turn confused and confused data into a consistent and convincing story, and a carefully made form or illustration is often more clearly than a long text. Not to use the artistic effect of high difficulty to express. Illustrations should be made from two aspects of macroscopic surface and microscopic details.

4。 海报设计要体现制作者的个性

4. excellent posters are designed to embody the personalities of the producers

海报不同于枯燥、死板、人性化不强的论文。设计者应该把海报当成是自己个性魅力的延伸,通过它去吸引路人,使得他们想要深入阅读或是直接与你交谈。

Poster is different from dull, rigid and humanized paper. Designers should regard posters as an extension of their personal charms to attract passers-by so that they want to read in depth or talk directly to you.

六合在线5. 海报的影响必定会延续到以后

5. the influence of the excellent posters will continue to the future

为制作海报付出了相当大的努力后,不要指望在做演讲的当天就获得大的影响,因为这需要好的演讲者和观众的互动。要通过努力吸引观众,一名仔细阅读的观众会吸引到其他人。

After a considerable effort to make the poster, do not expect the greatest impact on the day of making a speech, because it requires a good speaker and the audience to interact. By trying to attract the audience, a carefully read audience will attract others.

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